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  <url>
    <loc>https://www.behindthething.com/home</loc>
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    <priority>1.0</priority>
    <lastmod>2024-06-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e654f979f71a6204f2a3339/1605112720025-JZJS5YWTH24Y48SI8B6A/%E2%80%9CA+big+reason+so+many+businesses+compete+on+price+is+because+they+can%E2%80%99t+prove+what+value+they+offer%2C+so+they%E2%80%99re+stuck+with+the+one+selling+point+that%E2%80%99s+a+breeze+to+communicate_+cheapness.%E2%80%9D.png</image:loc>
      <image:title>Home - Look, I get it</image:title>
      <image:caption>If you want to write your own copy you will probably save money upfront. But it might cost you a bunch of time and stress. Not to mention the potential profit that great copy can generate.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e654f979f71a6204f2a3339/1605111694354-0OIKJ6W09DEQI811UNHJ/2020-03-01_15-38-21_010.jpeg</image:loc>
      <image:title>Home - Hey I am Matt and I am the behindthething copywriter</image:title>
      <image:caption>As you can see I don’t issue copyrights. I don’t invent things. I write words that build interest, create engagement, and produce sales.   But even after people understand this I still hear: “This seems simple, I will just write this myself” “Why would I pay someone to do this” “I just use templates I downloaded” “We don’t really do marketing” “We don’t want to sound too pushy”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e654f979f71a6204f2a3339/1605113367991-15A932XYHUOOX6MTO9TV/%E2%80%9CA+big+reason+so+many+businesses+compete+on+price+is+because+they+can%E2%80%99t+prove+what+value+they+offer%2C+so+they%E2%80%99re+stuck+with+the+one+selling+point+that%E2%80%99s+a+breeze+to+communicate_+cheapness.%E2%80%9D+%281%29.png</image:loc>
      <image:title>Home - Is it moving the needle?</image:title>
      <image:caption>A lot of business owners feel like they have to be a jack of all trades and end up wasting time and money trying to learn skills they would be better off letting and expert do Cause lets be real And are you finding the time to write everything you want to now? And is it producing the results you were hoping for?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e654f979f71a6204f2a3339/1605114473317-NEKRWCG4GVOQGQ5X1A3L/%E2%80%9CA+big+reason+so+many+businesses+compete+on+price+is+because+they+can%E2%80%99t+prove+what+value+they+offer%2C+so+they%E2%80%99re+stuck+with+the+one+selling+point+that%E2%80%99s+a+breeze+to+communicate_+cheapness.%E2%80%9D+%282%29.png</image:loc>
      <image:title>Home - Why Matt instead of some other run of the mill word wrangler</image:title>
      <image:caption>Insight Generator I make connections that no one else sees  Concept Distiller I take complexity and make it simple   Uncomplicated Elegance I speak in words that people understand  Tailored Creation I’m not going to just plug your name into a template. I create something that is unique and matches your brand and audience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e654f979f71a6204f2a3339/1605115468000-3X9I0CF73P34GYC0P3KL/%E2%80%9CA+big+reason+so+many+businesses+compete+on+price+is+because+they+can%E2%80%99t+prove+what+value+they+offer%2C+so+they%E2%80%99re+stuck+with+the+one+selling+point+that%E2%80%99s+a+breeze+to+communicate_+cheapness.%E2%80%9D+%283%29.png</image:loc>
      <image:title>Home - Things I can do behind the scenes</image:title>
      <image:caption>Regular emails that nurture your list and drive sales Clear and concise copy for your website that doesn’t leave visitors confused Scroll stopping story ads that get clicks and engagement Content that actually provides value and not SEO fluff Be a trusted partner that doesn’t make you stress eat before our calls because I am fun to work with</image:caption>
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  </url>
  <url>
    <loc>https://www.behindthething.com/donate</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-07-15</lastmod>
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